“Seamen Wanted” said the advertising campaign for P&O Cruises. The caption accompanied an image of several bikini-clad, sunbaking women. But the cruise company issued an apology over the advertising today, saying they were insensitive and didn’t represent the company’s image – the same company that is part of the inquest into Dianne Brimble’s rape and death aboard the Pacific Sky. The postcards boasted “more sun” and “more girls” on board, “there’s nothing else a guy needs to know” apparently.
Whilst P&O Cruises distances itself from the sexist advertising, P&O Ferries have recently launched this shocker of a viral marketing campaign for the World Cup. Somehow I think these ads represent the values (or lack thereof) of the company perfectly. They should at least be honest about what their selling. Their tagline perhaps should read something like this: “More drugs, more alcohol, more women: There’s nothing else a rapist needs to know”.
Update re Dianne Brimble:
This guy’s a shining example of a human being isn’t he
LETTERIO SILVESTRI thought Dianne Brimble had “f—ed up his holiday” by dying in his cabin.
He was a man of pride who did not talk to “anything that’s over 60 kilos”.
Those remarks were part of an interview he gave police on board the Pacific Sky cruise ship two days after the Queensland mother of three died in the cabin he shared with three friends.
[…]
Mr Silvestri said he had briefly met Mrs Brimble in the nightclub. She had come up to his table and said: “Hi, how are you going?”, he told police.
“It’s like, Hi, see you. I just brushed her off, I didn’t want to speak to her . .. breath, yuck, ugly dog, just go talk to someone else. Ring the RSPCA,” Mr Silvestri said.
“Stop laughing,” he tells police conducting the interview.
Technorati Tags: Seamen Wanted, P&O, sexist advertising, Dianne Brimble, LETTERIO SILVESTRI, Pacific Sky
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